The Architect of Memories: Why a Certified Family Travel Advisor is Vital for Multi-Generational Vacations in 2026
The travel landscape of 2026 is defined by a powerful shift in how we value time. According to the latest industry reports, over 70% of grandparents now prioritize “Inheritourism”—the practice of gifting travel experiences and shared memories over traditional physical inheritances. However, as families attempt to gather ten, fifteen, or twenty people across three generations for a single journey, they often encounter the “Multi-Gen Paradox”: the more people you add to a trip, the higher the risk of logistical friction and clashing rhythms.
Enter the FTA Certified Family Travel Advisor. In 2026, these professionals have moved beyond being simple booking agents; they are the essential architects of harmony for the modern, expanded family.
What is an “FTA Certified” Advisor?
While any travel agent can book a hotel room, an advisor certified by the Family Travel Association (FTA) has undergone specialized training grounded in consumer research and developmental psychology.
In …
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